Privacy policy

Last updated: October 4, 2026

Selah Gut & Hormone LLC and Selah Luxe Official operate this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a shopping experience (the "Services"). Our platform is powered by Shopify, which enables us to provide these Services to you. 

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase, or otherwise communicate with us. Whether you are purchasing our digital wellness guides or browsing our luxury press-on nail collections, we respect your privacy and are committed to protecting your data. 

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you understand the collection, use, and disclosure of your information as described herein.

1. PERSONAL INFORMATION WE COLLECT OR PROCESS

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you. We may collect or process the following categories of personal information depending on how you interact with our Services:

• Identity & Contact Details: Your first name, last name, phone number, and email address (used to instantly deliver your Hormone Harmony 7-Day Meal Guide & Shopping List or provide text/email shipping updates).
• Delivery & Shipping Data: Your billing and shipping address, used to ship your Selah Luxe Official press-on nail orders from Smyrna, DE to you.
• Financial Information: Transaction details and payment confirmations. Payments are processed securely by our payment providers (such as Shopify Payments or PayPal). We do not store your full card number.
• Account & Order Information: Your order history, items in your cart, returns, cancellations and, if you create an account, your login details.
• Communications: Any information you include when you contact us for customer support.
• Technical Device & Usage Data: Information about your device, browser, network connection, IP address, unique identifiers, and detailed logs regarding how and when you navigate or interact with the Services.

2. PERSONAL INFORMATION SOURCES

We collect personal information from the following sources:
• Directly From You: When you create an account, purchase a product, communicate with us, or manually input data.
• Automatically Through the Services: Collected via your device when you browse our websites through the use of cookies, tracking pixels, and similar standard technologies.
• Third-Party Service Providers: Sourced from our technology, analytics, data verification, and secure payment processing partners acting on our behalf.

3. HOW WE USE YOUR PERSONAL INFORMATION

Depending on how you interact with our brands or which of the Services you use, we process your personal data for the following legitimate purposes:

• Fulfilling and Improving Services: To process your payments, deliver instant automated digital downloads, fulfill physical product orders, manage your account, arrange for shipping, facilitate returns/exchanges, and tailor product recommendations related to your purchases.
• Marketing and Advertising: To send you emails about new nail collections or wellness guides if you sign up or opt in at checkout. You can unsubscribe at any time using the link in any email.
• Security and Fraud Prevention: To authenticate accounts, provide a secure checkout experience, detect, investigate, or take action regarding possible fraudulent, illegal, or malicious activity, and protect the safety of our systems.
• Customer Support & Communication: To respond to your customer inquiries, maintain our business relationship, and provide effective service loops.
• Legal Compliance: To comply with applicable laws, respond to valid legal processes (such as subpoenas or law enforcement requests), and enforce our terms and policies.

4. HOW WE DISCLOSE PERSONAL INFORMATION

In certain circumstances, we may disclose your personal information to third parties for legitimate operational purposes, including:
• Platform & Service Vendors: Shopify, payment processors, our email marketing provider (Klaviyo), analytics and advertising providers, cloud storage providers and shipping carriers.
• Business and Marketing Partners: To provide personalized advertising with third-party services based on your online activity. You can exercise your rights to opt out of targeted ad distribution at any time.
• Business Transactions: In connection with a corporate transaction such as a merger, acquisition, or bankruptcy asset transfer.

5. RELATIONSHIP WITH SHOPIFY

Our Services are hosted by Shopify Inc. They provide us with the secure online e-commerce platform, storage systems, and databases that allow us to distribute our products to you. Shopify collects and processes personal information about your access to and use of our store to provide and improve the technical infrastructure. 

In addition, we use certain Shopify enhanced features that incorporate data obtained from your interactions with our store along with other merchants. In these specific circumstances, Shopify acts as the controller responsible for the processing of your personal information, including responding to requests regarding targeted advertising preferences. To learn more, you can visit the Shopify Consumer Privacy Policy.

6. DATA RETENTION

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, provide ongoing digital access to your guides, comply with tax and legal obligations, resolve disputes, or enforce active contracts. When you place an order through our site, we will maintain your transaction records for our ledger histories unless you ask us to delete them, except where we must keep them to meet tax or legal requirements.

7. THIRD-PARTY WEBSITES AND LINKS

Our Services may provide links to platforms operated by third parties (such as social media platforms or shipping carriers). If you follow links to sites not controlled by us, you should independently review their individual privacy and security policies. We are not responsible for the data safety, accuracy, or content found on external platforms.

8. CHILDREN'S DATA

Our Services are not intended to be used by children, and we do not knowingly collect any personal information about individuals under the age of 13. If you are a parent or guardian who believes a child has provided us with their data, please contact us using the details below to request immediate deletion.

9. SECURITY AND TRANSIT DISCLAIMER

Please be aware that while we use industry-standard encrypted channels, no security measures are 100% perfect or impenetrable. Any information you send to us may not be entirely secure while in transit. We recommend avoiding unsecure wireless networks when communicating highly sensitive or confidential information to our support lines.

10. INTERNATIONAL VISITORS
We ship worldwide. If you visit or buy from outside the United States, your information may be transferred to and processed in the United States, where our business and our service providers operate.

11. YOUR RIGHTS AND CHOICES

Depending on where you reside, you may hold specific legal rights regarding the personal information we maintain about you. These rights may include:
• Right to Access / Know: The right to request access to and a copy of the personal information we hold about you.
• Right to Delete: The right to request that we erase personal information we maintain about you.
• Right to Correct: The right to request updates to inaccurate personal information.
• Right of Portability: The right to receive a copy of your personal data and request its transfer to a third party.
• Right to Opt-Out of Sale or Sharing for Targeted Advertising: The right to direct us not to sell or share your personal data for cross-context behavioral advertising. You can manage your preferences through the dedicated privacy links on our storefront.

Global Privacy Control (GPC): If you visit our website with the Global Privacy Control opt-out preference signal enabled on your browser, we will automatically treat this as a legally valid request to opt out of targeted advertising for the device and browser you are using. To learn more, visit https://globalprivacycontrol.org/. Other than GPC, we do not recognize standard browser "Do Not Track" signals.

To learn more about how Shopify processes data and to exercise your legal consumer rights regarding information tracked through the Shopify network, you can visit https://privacy.shopify.com/en.

12. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect operational, legal, or regulatory changes. We will post the revised policy on this page and update the "Last updated" date at the very top.

13. SERVICE PROVIDERS

We share personal information only with service providers that help us run our store. These include:
- Shopify: hosts our store, processes orders and checkout, and provides Shop Pay.
- Payment processors, such as Shopify Payments and PayPal: process your payment. We do not see or store your full card number.
- Klaviyo: sends our welcome, back-in-stock and marketing emails.
- Judge.me: collects and displays customer reviews and may email you after your order to ask for a review. It receives your name, email address and order details, plus the review text and any photos you add.
- Digital download delivery: sends the download link for our digital guides.
- Shipping carriers: receive your name, address and phone number to deliver your order.
Each provider handles your information under its own privacy policy.
We use Shopify to run our store and Klaviyo to send emails. We also use tools from Google, Meta (Facebook and Instagram), Pinterest and TikTok, such as cookies and pixels, to measure our ads and show our ads to people who may be interested. These tools may collect your IP address, device information and pages viewed. You can opt out on our Your Privacy Choices page.
Reviews you submit, including your name and any photos, may be shown publicly on our store. To ask us to remove your review or your information, email contact@selahluxeofficial.com.

14. CONTACT US

If you have questions about our privacy practices, want to make a complaint, or want to use any of your privacy rights, email us:
Selah Gut & Hormone LLC | Selah Luxe Official
Email: contact@selahgutandhormone.com
Press-on nail orders: contact@selahluxeofficial.com
Mailing address: PO Box 630, Smyrna DE 19977, United States
We will respond to your request within the time required by the law that applies to you.